Moat Meaning in Business: The Nvidia Story

Learn English Through a Story From the News

In business, a moat is something a company has that is very hard for other companies to copy.
This page explains this week's Nvidia news in easy English for learners. Practice listening and reading with a video, story text, new words and a quiz.
Watch the video first. Then read the story, learn the new words, and take the quiz.
Really Learn English is not connected to Nvidia. This page is for learning English.

Next steps:

1. Read the story.
3. Take the quiz and check your answers.
The king of Nvidia left his castle, in one day.
For thirty-three years, one man was the boss of Nvidia, the company that sells most of the chips that AI runs on. And this week he left.
The price of the company fell, and many people asked, "Is this the end?"
But people who invest money have a word for a moment like this. They say, "Don't look at the king. Look at the moat."
A moat is the water around a castle. It keeps the enemy out. And in business, a moat is something you have that is very hard to copy.
So what is Nvidia's moat? It is not only the chips.
For almost twenty years, millions of programmers built their programs with Nvidia's own tools. And these tools work like a language, so those programs run best on Nvidia chips.
If a company wants to change to another chip, it has to write a lot of it again. And that takes years, and a lot of money.
You see, anybody can try to build a fast chip. But nobody can make the whole world speak a new language in one day.
So the king is gone, but the water is still there.
The thing is, a moat does not stay full forever. The biggest buyers are now building their own chips, and each new chip is like a bridge over the water.
Kings come and go. Castles rise and fall.
But the companies that survive are the ones that never stop giving people a reason to choose them.

New Words from the Story

a moat

the water around a castle; in business, something a company has that is very hard to copy

From the story: A moat is the water around a castle.

a castle

a big, strong building with high walls, where kings lived long ago

From the story: The king of Nvidia left his castle, in one day.

a chip

a very small part inside a computer or a phone that does the work

From the story: For thirty-three years, one man was the boss of Nvidia, the company that sells most of the chips that AI runs on.

to invest

to put money into something to try to earn more money

From the story: But people who invest money have a word for a moment like this.

an enemy

a person or a group that wants to hurt you or fight you

From the story: It keeps the enemy out.

to copy

to make something that is the same as another thing

From the story: And in business, a moat is something you have that is very hard to copy.

a programmer

a person who writes programs for computers

From the story: For almost twenty years, millions of programmers built their programs with Nvidia's own tools.

a tool

a thing that helps you do a job

From the story: For almost twenty years, millions of programmers built their programs with Nvidia's own tools.

a buyer

a person or a company that buys something

From the story: The biggest buyers are now building their own chips, and each new chip is like a bridge over the water.

to survive

to stay alive; to keep going after a hard time

From the story: But the companies that survive are the ones that never stop giving people a reason to choose them.

Moat Story Quiz

Choose the right answer. You will see at once if you are right.

1. How long was the man the boss of Nvidia?

2. What does Nvidia sell?

3. What is a moat around a castle?

4. What is a moat in business?

5. What did the programmers use?

6. What are the biggest buyers doing now?

Talk About It

Which company do you think has a strong moat? Why?

Tell us in English in the comments under the video.


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